Ralph Lauren has deep roots in American fashion. The line is known for having classic looks with preppy stylings. Since its inception in 1967, it has always produced timeless designs that can be worn every season of every year. Their pieces have been embraced by men and women all over the world. It is said that Ralph Lauren draws on various inspirations from his surroundings. Some influences include American western culture, vintage Hollywood glamour, automotives and equestrian looks. In 1970, Ralph Lauren won a coveted COTY award and in 2009, won the first-ever Council of Fashion Designs of America Popular Vote Award.