Emilio Pucci is best known for his wild and feminine prints, which put the line in the map originally in the 1960’s. The line began in the forties, but took off in a big way after the designer took his brilliant, geometric and colorful prints and put them into clothing. Whether on shirts , dresses or scarves, they became beloved by women, including celebrities such as Marilyn Monroe and Jackie Kennedy. Today the company is run by Mr. Pucci’s daughter and continues to offer brightly colored and fabulous prints in the forms of beautiful clothing. Products are sold in Pucci boutiques in important cities worldwide.